Music Festival

Over the past 15 years, I have safely created live events with more than 3,000,000 concert and festival attendees on 6 different continents

I have successfully showcased the biggest names in music and live entertainment as a professionally trained Celebrity Talent Scout and Producer, including: The Rolling Stones, Britney Spears, Christina Aguilera, Pitbull, Macklemore & Ryan Lewis, Pussycat Dolls, David Guetta, Tiesto, Paul Van Dyk, Cirque Du Soleil performers, Olympic Synchronized Swimmers, and many more


As a Talent Agent, I’ve helped countless public figures get paid 5 to 6-figure fees for 40-minute speeches to speak on stages that inspire millions of people around the world, including Nobel Peace Prize winners, TED talk speakers, New York Times Best Selling authors, award winning philanthropists, and helped them package their stories into books, online courses, consulting deals, and other supplemental revenue streams

Image by Meghan Hessler

Secured $30 million in investment and sponsorships


Created thousands of local jobs


Doubled the profits of many local businesses



Sold out every hotel in the city


Raised millions of dollars for charities



Gave the host cities world-renowned recognition

I’ve helped create global festivals that have:

Over many years, I developed highly targeted traditional marketing strategies, from grassroots street teams to revolutionary Above-The-Line and Below-The-Line advertising campaigns that surpassed expectations on ROI.

Although I grew up in a small town with no confidence or connections, my network consists of the best of the best in Hollywood and global entertainment who have taught me how to be the best in the business… just like them.

Through hard work and attention to detail, my mission is to use the best of my skills, expertise, and life experiences to make the world a better place for generations to follow.

Here's a list of some key people and entities in my network + some career highlights:

  • Rolling Stones

  • Pitbull

  • Macklemore & Ryan Lewis

  • Black Eyed Peas

  • BTS

  • Blackpink

  • Gwen Stefani

  • Christina Aguilera

  • Sting

  • Radiohead

  • Pearl Jam

  • Tiesto

  • David Guetta

  • Paul Van Dyk

  • Alanis Morrisette

  • The Strokes

  • Demi Lovato

  • Kesha

  • KC and the Sunshine Band

  • The Jonas Brothers

  • Marley family (from Bob Marley)

  • Pussycat Dolls / Nicole Scherzinger

  • Soul Asylum

  • Sublime

  • Idina Menzel

  • Eve

  • Sia

  • Willow Smith

  • Lionel Richie

  • Wu Tang Clan

  • Adra Day

  • Grammy award winning producers 

  • Contacts at WME, CAA, Paradigm/Wasserman, UTA 

  • Every 80's and 90's band imaginable (KISS, Motley Crue, etc)

  • EDM DJs and their agencies - I was in touch with 100 DJ agencies at once before... I was booking so many DJs in Asia (4x a week at all the clubs in Seoul for 5 years)

  • Mexico's #1 radio station in the country - My best friend owns this... they have EDM shows from every top DJ in the world, we can create collaborations with them

  • Voice coaches, Celerity media trainers, Stylists

  • Artists, venues, and industry experts in the Middle East (My friends own the entire market with the Prince of Abu Dhabi... they do Live Nation shows, UFC, Wimbledon, World Cup there + their local artists)

  • Artists, venues, and industry experts in Latin America and Asia

  • Cirque Du Soleil performers (I used to book them in Asia for independent performances at nightclubs, one-off shows, etc)

  • Professional, nightclub, and festival dancers and performers

  • Influencers Talent Manager for Tik Tokers, Youtubers, Instagramers, Reality TV stars that manages their careers, brand, and sponsorship deals

  • Influential network of Industry Experts: Artist managers and artist management companies, talent agents & talent agencies, celebrity publicists & media, celebrity lawyers, producers, record labels, concert and festival promoters, tour managers, artist creative directors, talent buyers, independent contractors that work with artists, social media managers for artists, key members of music industry associations, music writers, bloggers, and journalists, A&R, music influencers, and friends

  • Global Festivals - I helped build Mexico's and Korea's first big festivals and got 60,000 people in each location to attend within 2 years

  • Public speakers that get paid $10k - $100k per 40-minute keynote speech, and celebrities get paid 5-7 figures per speech, I was a talent agent here at the Lavin Agency

  • Global brand campaigns: 160 city tour for Schmirnoff, advertising campaigns in Latin America and Asia for BMW, Renault, Coca Cola, Diesel, Phillip Morris, Moet Chandon, etc.

  • Helping a shaman and spiritual leader launch her business and now she's a millionaire

  • Manage PR & Journalists at concerts and festivals, hold press conferences for 100 journalists in Mexico and Korea